• Ingenious! A groundbreaking system...
  • It makes abstract programming accessible...
  • Programming for kids in its simplest form...

Meet Cubetto

Cubetto is the friendly wooden robot that will teach your child the basics of computer programming through adventure and hands on play. Montessori approved, LOGO Turtle inspired.

Meet Cubetto Meet Cubetto

Your child’s first coding kit

  • Cubetto

    Made of tactile and hard-wearing wood he’s your child’s guide into the world of coding. Screenless, friendly and ready to play.


  • Coding Blocks

    A coding language you can touch and manipulate like LEGO®. Each block is an action. Combine them to create programs.

    green Forward yellow Left red Right blue Function.


  • Control Board

    Place the blocks on the board to tell Cubetto where to go. Hit the blue button and Cubetto executes your very first program.

    board button
    block block block block block block block block
    led led led led led led led led
  • Maps and Story book

    Expand play time with world maps, educational story book and challenges that take your child on epic coding adventures.

    See our maps and books

Coding reimagined as plain, simple fun. No screens, no literacy, just play.

What our customers say

  • Kids don’t need to read in order to understand the real fun and creativity that comes with coding

    Chris Mairs

    Computer scientist

  • Randi zuckerberg headshot ceo zuckerberg media
    This will teach girls and boys all over the world the basics of programming away from the screen

    Randi Zuckerberg

    CEO Zuckerberg Media

  • melissa stockdale headshot teacher and lecturer
    To see children totally absorbed in Cubetto and motivated was a special Montessori moment

    Melissa Stockdale

    Teacher & Lecturer

Start your coding adventure

Your Cubetto comes with everything your little one needs to begin their coding adventure.


Buy now

Tech specs

Pack Size: 27(w) x 26(h) x 15(d)cm, Weight (approx.): 1.5kg
Materials: Linden Plywood, ABS, Battery: AA x6
Life: 4-6hrs (continuous play), Bluetooth: BT4.0,
Range: ≤10m, CertsASTM, EN, ISO, CE, FCC, IC

Tech specs


  • How is this coding?

    Cubetto introduces a host of programming concepts, including ‘algorithms’, ‘the queue’, ‘debugging’, and ‘recursions’. By removing unfamiliar distractions such as screens and keyboards this allows children as young as three to write and execute their first programs, using our tangible, block-based coding language.

  • Is it suitable for 3 year olds?

    Absolutely, Cubetto has been specifically designed to be most useful for children aged 3-6, meaning we’ve paid a huge amount of attention to every last detail. From the child-friendly language in our stories, to the machine-washable maps.

  • Do you ship worldwide?

    We’re thrilled to be shipping to 60 countries around the world and are constantly working to bring Cubetto to more people meaning this number is increasing rapidly. To check if Cubetto is available in your country, visit our shop to and check our list of countries we ship to.

  • Can I use this in my classroom?

    Absolutely! We have a growing bank of activities, lesson plans, and other resources to help you inspire coding in your classroom with Cubetto. You can find them right here, at primotoys.com/resources.

  • How long do the batteries last?

    Cubetto can explore for up to 5 hours of continuous play with your little one, on one set of batteries.

  • How long is the warranty?

    Each Cubetto playset comes with one year of warranty from the date of purchase.

  • What certification does it have?

    Making a learning experience safe is as important as making it fun. This means we ensure we meet and aim to exceed all certifications required in the countries we ship to.

  • Can I become a distributor?

    We are working with distributors worldwide. Please check on our distributor page to see if we already have a distributor in your country. If we do not, please contact sales@primotoys.com, with a description of your company. Our business development team will get in touch with you.