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cubetto

The best educational toy company in the world

One epic toy at a time.

Meet our humans

  • cubetto inspired animated avatar of filippo Yacob, ceo of primo

    Designer, entrepreneur, once office plumber, electrician, tetris champion. Following a dream inspired by the birth of a son. Read more about Filippo

    Filippo Yacob

    CEO & Founder

  • Ninja level expert in all things to do with brand and communications, John G is also the sheriff of Primo Town.

    John Galpin

    Chief of Marketing and Sales

  • Need advice on education? Giorgia is our cosmopolitan chatterbox. Also a DIY fashionista with a Rapunzel addiction.

    Giorgia Migliaresi

    Head of Education

  • A friend to all felines, Ro is a  data-driven marketing guru with a passion for getting the right message to the right person in the smartest way possible.

    RoAnne de Weerd

    Digital Marketing Manager

  • cubetto inspired animated avatar of Federica Orlati, Digital Factotum

    An indomitable creative zeal led Federica to head visual design at Primo Toys. It looks nice? Federica probably did it.

    Federica Orlati

    Senior Visual Designer

  • cubetto inspired animated avatar of Dimitri Hadjichristou, interaction designer

    Designs products, experiences, concepts. World traveller, bedroom DJ, sneaker collector. Meet Dimitri

    Dimitri Hadjichristou

    Product Designer

Investors and advisors

  • avatar inspired cartoon image of randi zuckerberg ceo zuckerberg media

    Randi Zuckerberg

    Investor

  • cubetto inspired animated avatar of Massimo Banzi, primo Advisor

    Massimo Banzi

    Advisor

  • cubetto inspired animated avatar of Ben Vedrenne-Cloquet, primo investor

    Ben Vedrenne-Cloquet

    Chairman

  • cubetto inspired avatar of matteo loglio

    Matteo Loglio

    Co-Founder

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